Noëlle Bovon is a coach, author & yoga teacher offering counsel, courses and retreats

Challenge

Without a distinct brand, Noelle’s digital presence wasn’t reflective of her personality or approach. The existing homepage was difficult to navigate and hard to consume, with no clear or concise calls to action.

Goal

To develop a brand that represents the unique style of coaching that Noelle offers and translate it across her digital platforms, giving users easy routes to access content and clear next steps.

Outcome

A distinct brand identity that sets Noelle apart. We created a streamlined homepage giving users quick and easy paths to booking as well as encouraging exploration of the wider content. Taking a lead from the useful nuggets of wisdom on offer by Noelle, we created social media templates for bite-size content using the new visual identity.