Sicamous, BC is a fantastic place to explore year-round and discover your next adventure.
Challenge
There are some amazing places to visit and plenty of awesome adventures to be had in Sicamous, BC. We were tasked by the District of Sicamous to engage, inform and inspire new visitors with a plethora of ideas and useful information to ensure their trip is an unforgettable one.
Goal
To create the beautiful 2022 Sicamous Visitor Experience Guide with accompanying event posters and maps to be offered digitally and in print. In promoting Sicamous as a must-visit tourist destination for all seasons, the aim was to increase traffic to local businesses and encourage the discovery of updated public areas.
Outcome
The Visitor Experience Guide offers ideas and information on year-round happenings in Sicamous, full of gorgeous imagery and helpful tips. The set of event posters around town helped locals and visitors plan a summer and fall full of exciting events. The maps offered both online and through the Sicamous Visitor Centre were a success in guiding people to the coolest spots and promoting local businesses, benefiting both visitors and locals alike.